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Case study · Local jeweler

Conrad Jewelry.

A storefront as polished as the cases inside.

The Conrad Jewelry website

See it live →

Conrad’s cases are full of pieces people save up for. The old site didn’t say that — it looked cheaper than anything in the store, and that quiet mismatch cost them sales.

We built a storefront that leads with the jewelry: big, honest photography and a path to buy that nobody has to hunt for.

Online purchases climbed 60%. The site finally looks like the pieces it’s selling.

Was

A site that looked cheaper than the jewelry.

Now

+60% more online purchases

Online purchases in the six months after launch, versus the six before.

“The new website doesn’t just look good — it makes the whole business look bigger and better than ever.”
— Ron Conrad, Conrad Jewelry — working together for more than 12 years
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